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Managing in Troubled Times Case Study




Case Title:
WH Smith Plc.: The British Retailer in Trouble
Publication Year : 2004
Authors: Firdaus Maldar, G Srikanth
Industry: Retailing
Region:UK
Case Code: TRT0003
Teaching Note: Available
Structured Assignment: Available
Abstract:
Established in 1792, WH Smith PLC (WH Smith) is a leading book retailer in Great Britain. Its main businesses include retailing, news distribution and publishing. For over two centuries, book lovers have thronged its stores in search of bestsellers, hard-to-find classics and a wide range of magazines. Its stores at airports and train stations provide reading material for the travellers. In recent years, the increase in competition from supermarkets and specialist retailers has caused a decline in WH Smith's fortunes.
Pedagogical Objectives:
- To discuss WH Smith's various problems and the causes of those problems
- To discuss various strategies for the reversal in WH Smith’s fortunes.
Keywords : WH Smith PLC; British retailing industry; News distribution; Publishing; Pension liabilities; School book funding crisis; Hodder Headline; Kate Swann; Retailing and distribution; Retail business; Turnaround strategy; Managing in Troubled Times Case Study; WH Smith stores; Travel retail business; Net book agreement, price controls; Newspaper; Magazine wholesaler
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